Times and Sunday Times digital sales power ahead – Press Gazette

by peterjukes

News International is now claiming a total daily paid audience of 524,368 for The Times and 1,081,793 for the Sunday Times.According to NI, an average of 59,882 copies of The Times were downloaded per day on iPad alone in January, this was said to be a 35 per cent increase in the space of six months. The Sunday Times iPad edition was downloaded 63,959 times a week on average, NI said, an 80 per cent increase in the space of six months.Print sales of The Times were down 11.4 per cent year on year in January to an average of 405,113 according to ABC. At the Sunday Times, print sales dropped 6.87 per cent year on year to 967,975 a week in January – again according to ABC.Times digital subscribers source: News InternationalFebruary 2011: 79,000June 2011: 101,036September 2011: 111,036October 2011: 112,616November 2011: 116,134December 2011: 116,902January 2012: 119,255Sunday Times digital subscribers source: News InternationalFebruary 2011: 75,133June 2011: 97,004September 2011: 105,594October 2011: 107,569November 2011: 110,569December 2011: 110,024January 2012: 112,818

via Times and Sunday Times digital sales power ahead – Press Gazette.

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